Work For Your Beer Logo

What is Work for Your Beer?

Work For Your Beer started as a digital directory of interactive events (think yoga classes, run clubs, bike rides, boot camps, and more) happening at breweries, cideries, wineries, and other boozeries in beer-centric cities across the U.S.

Then the world fell apart, and we did what we and Ross Geller do best… We pivoted.

We shifted our focus back to creating content about what’s always mattered most to us: Living a happy, healthy, balanced lifestyle without sacrificing the things we love.

For us, that comes down to three main things:

  • You don’t have to “earn” anything you enjoy. You can just enjoy it. No guilt or shame or consequences required.
  • Your only goal should be to find what feels good for you personally⁠. Whether we’re talking about the things you like to indulge in (beer? pizza? wine?) or the ways you like to move your body (running? yoga? dancing?) or… anything else, really.
  • Trying new things is fun and cool and nothing to be afraid of. That might mean traveling and exploring new places, or it might mean trying a workout you’ve never done before, or it might mean taste-testing a beer style outside of your usual preferences. If you hate it, then you’ve learned something new about yourself. If you love it, you’ve just opened up a whole new world of possibility.

So when we call ourselves “Work For Your Beer,” know that the “work” we’re talking about isn’t forcing yourself to go to the gym to work off the extra beers you had last night. We’re not about that.

The “work” we’re talking about is the work of learning about yourself, about the things you love, and about what your definition of “living a happy, healthy, balanced lifestyle without sacrificing the things you love” looks like—then relentlessly pursuing that for yourself. Because you deserve it. All of it.​

Mel and Alicia, Work For Your Beer Co-Founders

Who We Are

The Work For Your Beer community is a group of likeminded individuals who strive to live a healthy, balanced lifestyle without sacrificing the things we love.

Whether you work for your beer, wine, tacos, chocolate, or anything else — the idea is that you tend to your health and wellness, but you don’t deprive yourself of the indulgences that bring joy to your life.

If that sounds like you, you’re in the right place!

CO-FOUNDERS

Mel For Work For Your Beer Co-Founder

Melanie Fox

Co-Founder & Owner

Co-founder Mel Fox is a Product Manager for a technology company, as well as a  professional photographer who graduated from Penn State in 2012 with a BS in Marketing and a BA in Advertising. She and her husband Alan live in the NoDa neighborhood of Charlotte, NC with their Pembroke Welsh Corgi named Sir Pancake Bacon. She’s an aerialist who loves to work for her beer on her Lyra hoop — and her go-to order is a sour beer (the weirder, the better).

Alicia Valenski

Previous Co-Founder

While no longer with Work For Your Beer — we have to give a shout out to co-founder Alicia Valenski. She is a travel writer, editor, and content marketer who graduated from Penn State in 2015 with degrees in journalism and Spanish as well as a minor in international studies. She recently moved to Amsterdam with her husband Andrew and their pup Stella. Her preferred way to work for her beer is on her yoga mat — and she loves crisp, hoppy brews like Pilsners and West Coast IPAs.

Alicia Valenski Work For Your Beer Co-Founder